Privacy Policy
Last Updated: January 1, 2026
Welcome to Dailyspotlighttrax, accessible via dailyspotlighttrax.homes (the "Website"). We are fully committed to protecting and respecting your privacy. This policy outlines how we handle personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018 (DPA 2018), and other applicable data protection legislation in the United Kingdom.
The data controller responsible for your personal information is Dailyspotlighttrax Ltd, with our main office located at Unit 12, Spotlight Business Park, Whitehall Road, Leeds, LS12 1DB, United Kingdom.
1. Important Information and Who We Are
This privacy policy aims to give you information on how Dailyspotlighttrax collects and processes your personal data through your use of this Website, including any data you may provide when you submit a vehicle care enquiry, ask for service recommendations, or complete any digital form on our pages.
This Website is not intended for children, and we do not knowingly collect data relating to children. It is important that you read this privacy policy together with any other privacy notice or fair processing notice we may provide on specific occasions when we are collecting or processing personal data about you.
2. The Data We Collect About You
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
We may collect, use, store, and transfer different kinds of personal data about you which we have grouped together as follows:
- Identity Data: Includes your first name, last name, and title.
- Contact Data: Includes your email address, telephone numbers, and billing or physical location addresses.
- Vehicle Data: Includes vehicle registration mark (VRM), make, model, year of manufacture, paint color, and descriptive details regarding its clear coat or interior upholstery conditions.
- Technical Data: Includes internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this Website.
- Usage Data: Includes information about how you use our Website, products, and services.
3. How Is Your Personal Data Collected?
We use different methods to collect data from and about you, including through:
- Direct Interactions: You may give us your Identity, Contact, and Vehicle Data by filling in forms on our Website (such as the contact enquiry form or fleet care portal) or by corresponding with us by post, phone, email, or otherwise.
- Automated Technologies: As you interact with our Website, we may automatically collect Technical Data about your equipment, browsing actions, and patterns. We collect this personal data by using cookies, server logs, and other similar technologies. Please see our Cookie Policy for further details.
4. How We Use Your Personal Data
We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
- Performance of a Contract: Where we need to perform the contract we are about to enter into or have entered into with you (e.g. to formulate and deliver your requested vehicle care advice or organize a physical paint inspection).
- Legitimate Interests: Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests (e.g., to keep our records updated, administer our website, and ensure IT security).
- Consent: Generally, we do not rely on consent as a legal basis for processing your personal data other than in relation to sending third-party direct marketing communications. You have the right to withdraw consent at any time by contacting us.
5. Purposes for Which We Will Use Your Personal Data
Below is a description of the ways we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate:
- To register you as an enquiring prospect: Handled under the basis of performing preliminary steps of a contract.
- To process your vehicle care advice request: Handled under the basis of contract performance and our legitimate interests in providing custom wash, valeting, and paint correction advice.
- To manage our relationship with you: Handled to notify you about changes to our terms or privacy policy, and to ask you to leave a review or take a survey. Handled under legal obligation and legitimate interests.
- To administer and protect our website and business: Handled for troubleshooting, data analysis, system maintenance, support, reporting, and hosting of data. Handled under legitimate business security interests.
6. Data Security
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.
7. Data Retention
We will only retain your personal data for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data, and whether we can achieve those purposes through other means.
8. Your Legal Rights Under UK GDPR
Under certain circumstances, you have rights under data protection laws in relation to your personal data. You have the right to:
- Request access to your personal data (commonly known as a "data subject access request").
- Request correction of the personal data that we hold about you.
- Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us continuing to process it.
- Object to processing of your personal data where we are relying on a legitimate interest.
- Request restriction of processing of your personal data.
- Request the transfer of your personal data to you or to a third party.
- Withdraw consent at any time where we are relying on consent to process your personal data.
If you wish to exercise any of the rights set out above, please submit a request through our digital Enquiry Form.
9. Lodging a Complaint
You have the right to make a complaint at any time to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.